Khawube nomfanekiso wakho uhleli kwindawo epholileyo yecafe esecaleni kwendlela eParis okanye uhambahamba kwipaki edlamkileyo eVienna emva kwemini epholileyo yangoMgqibelo. Ingaba ubona ntoni? Abantu abazipholeleyo, abantwana bayadlala, kwaye phantse wonke umntu ophethe i-ice cream emnandi, ehlaziyayo. Ngoku, zibone ungemva kwenqwelo eyenziwe kakuhle, eyenzelwe ivintage-style, uncumile njengoko unikezela nge-gelato yobugcisa beprimiyamu kwaye ubukele ibhokisi yemali igcwala.
Ivakala ngathi liphupha, akunjalo?
Kodwa ke inyani iyabetha. Uqala ukucinga ngeespredishithi, uhlalutyo lweemarike, imida yenzuzo, kwaye-eyona nto imbi kunazo zonke-i-bureaucracy eyoyikekayo yaseYurophu. Ngokukhawuleza, iphupha lakho liziva lingcwatywe phantsi kwentaba yamaphepha.
Ukuba ubufuna ukusungula ishishini lakho le dessert ephathwayo kodwa uzive woyiswe ngokupheleleyo yindlela yokwenza imephu yesicwangciso, ungakhathazeki. Ulapho kanye kufuneka ube khona. Thatha incwadi yamanqaku, uzigalele ikomityi entsha yekofu, kwaye masithethe njengabahlobo ababini bakudala. Kwesi sikhokelo, siza kwakha ilitye eliqinileyoisicwangciso soshishino lwenqwelo ye-ayisikrimukunye, inyathelo ngenyathelo, ukuhluba ngokupheleleyo ukudideka.
NgeZZKNOWN, sincede amakhulu oosomashishini behlabathi batshintshe ukusuka kumaphupha emini ukuya kubanini bamashishini abaphumeleleyo. Masenze imephu yendlela yakho yenkululeko.
Ukuba uthetha nabani na oye wazama ukuphehlelela ilori enkulu yokutya enemoto okanye itreyila eqweqwediweyo e-EU, banokukuxelela ukuba yayiliphupha elibi elilawulayo. Ngenxa yokuba ezo ziseti zizithuthi ezisendleleni ngokusemthethweni, kufuneka zihambelane nemithetho engqongqo yokhuseleko lweemoto kwaye bafumane aIsatifikethi sokuThotyelwa (COC).
Ukufumana i-COC kufuna uhlolo olungqongqo, olubizileyo lwe-chassis, uvavanyo lwe-brake, kunye nokulandelwa kokuphuma kwezinto ezikhutshwayo. Ukuba isithuthi siyasilela kwi-metric enye, awukwazi ukusiqhuba ngokusemthethweni okanye ukusimisa kwiindlela zikawonke-wonke. Ngaphaya koko, kunye nezixeko zaseYurophu ezikhulisa ngamandla i-Ultra Low Emission Zones (ULEZ), iilori zedizili kunye nepetroli zijongana nesohlwayo esinzima semihla ngemihla nje ngokungena kumaziko edolophu anengeniso ephezulu.
Le yeyona ndawo iphambili yolawulo ephambi kwakhoisicwangciso soshishino lwenqwelo ye-ayisikrimu. Ngenxa yokuba aZZKNOWNInqwelo ye-ayisikrimu ayinamoto ngokupheleleyo (uyilo lwesiko lokutyhala),ayifuni i-COC yesithuthi.Ihlelwa ngokusemthethweni njengeyunithi yokubonisa urhwebo okanye inqwelo-mafutha etyhalwayo, hayi imoto.
Ukuze usebenze ngokusemthethweni kwizitrato zaseYurophu, inqwelo yakho idinga kuphela aIsatifikethi seCEkwisixokelelwano sayo esidityanisiweyo sefriji yombane. Yonke inqwelo esiyenzayo ifika isemgangathweni nesi satifikethi seCE. Ungalitsiba isebe leemoto ngokupheleleyo, ungahoyi ukuvalwa kokuphuma ezidolophini, kwaye ungqale ngqo kwiholo yedolophu yakho ukuze ufumane imvume yokurhweba ngomthengisi esitalatweni olulula. Inciphisa ixesha lakho lokuqalisa ukusuka kwiinyanga ukuya kwiiveki nje.
| IMetrikhi yoShishino | Traditional Motorized Food Truck | Inqwelo Engaqhutywa ngeMoto ZZKNOWN |
| Isithuthi seCOC siyafuneka? | Ewe (Kunzima kakhulu kwaye kuyabiza) | Hayi (Ukhululwe ngokupheleleyo) |
| Umgangatho woKhuseleko ongundoqo | Ukuhlolwa kweemoto + COC + Ukukhutshwa | Isatifikethi seCE kuphela (sibandakanyiwe) |
| Eco-Zone / ULEZ Access | Uthintelwe kakhulu okanye uhlawuliswe | I-100% yoFikelelo olungaMahala (uZiro ezikhutshwayo) |
| Umndilili woTyalo-mali lokuqala | €30,000 - €80,000+ | €3,000 - €7,000 |
| Ukuguquguquka kwendawo | Ilinganiselwe kwiindawo zokupaka iimoto | Ingena ezindleleni, kwiiplaza, nangaphakathi |
Cinga ngesishwankathelo solawulo njenge "hook" yesicwangciso sakho seshishini. Ukuba ukhe wadinga ukuya kwibhunga lesixeko sasekhaya ukuze ufumane imvume yokurhweba esitratweni, okanye ukuba ufuna ukukholisa indawo yomtshato ephezulu ukuba ikwenze iqabane labo lezimuncumuncu elikhethekileyo, baya kufunda eli candelo kuqala.
Yigcine ilula, icacile, kwaye igxile kwisindululo sakho sexabiso esisodwa. Phendula le mibuzo mithathu ingundoqo:
Ithini ibrand concept yakho?(umzekelo, "Inqwelo eco-friendly, i-gelato yamagcisa esebenza kwiincasa zokwenyani zamaTaliyane.")
Ngoobani abaphulaphuli bakho?(umzekelo, "Abahambi ngeempelaveki zolonwabo, iintsapho zasekuhlaleni, kunye nababuki zindwendwe babucala.")
Kutheni uya kuphumelela apho abanye basilela khona?(umzekelo, "Ngokusebenzisa isantya esiphezulu, esingenamotoZZKNOWNiinqwelo, sidlula ngaphezulu kwemoto enzima kwaye sinokufikelela kwiindawo eziphakamileyo zabahambi ngeenyawo apho iilori zokutya ezineenjini zingenako ukufikelela kuzo.)
Eyona mpazamo inkulu eyenziwa ngoosomashishini abatsha kukucinga ukuba ezona ndlela ziphakamileyo zokuhamba ngeenyawo zilingana neentengiso eziphezulu. Bapaka inqwelo yabo kanye ngaphandle kwesikhululo sikaloliwe esixakekileyo ngexesha lokungxama kwasekuseni kwaye bayazibuza ukuba kutheni amawakawaka abakhweli edlula ngaphandle kokuchitha i-Euro enye.
Ngokutsho kwedatha evela kwi-European Mobile Food Vendors Association, ezona ndawo zibalaseleyo zenqwelo ye-ayisikrimu zimiselwa yiingqondokwayeisantya sokuhambayabahambi ngeenyawo, hayi nje umthamo.
I-"Leisure Mindset" Metric:Khangela iindawo apho abantu sele bephumle, behamba kancinane, okanye belindile. Cinga ngeebhentshi zepaki yoluntu, iindawo zokuphuma kwimyuziyam, iiyadi zembali, okanye iindawo ezihamba elwandle ezidumileyo.
Umsantsa woKhuphisanayo:Imephu yendawo yakho yasekhaya. Ingaba zikhona iivenkile ze-ayisikrimu ngezitena kunye nodaka ezikufutshane? Ukuba kunjalo, ungazami ukukhuphisana ngexabiso ngqo emnyango wabo. Endaweni yoko, sebenzisa ubuchule benqwelo yakho ukufumana "iindawo ezincinci" apho ivenkile esisigxina ayinakuze ilingane-njengomthi omhle womthunzi ngaphakathi kwegadi yezityalo okanye imarike yeentyatyambo yempelaveki.
[Ebusuku Ngaphambi: 22:00 - 06:00] --> Qhosha inqwelo kwindawo yokuphuma eludongeni esemgangathweni ukukhenkceza iipleyiti zokupholisa zangaphakathi.
|
v
[Morning Prep: 09:00 - 10:00] --> Layisha iice cream entsha/gelato iipani ezisuka kwindawo yokugcina kwi^
ifriji engaphambili v
[Imisebenzi yoSuku: 11:00 - 19:00] -> Tyhiliza inqwelo kwindawo yokuqala; sebenza ukuya kutsho kwiiyure ezili-12 ungasebenzi ngokupheleleyo.
|
v
[Ukusonga ngokuhlwa: 19:30 - 20:30] -> Hlamba iipani zentsimbi engatyiwayo, ucoce umphezulu, faka ingeniso yemihla ngemihla.
EYurophu, iijenereyitha zegesi ezinengxolo ziye zathiywa ngakumbi ngamabhunga eepaki zasekuhlaleni kunye nabathengi abaqaphela indalo. Ngethamsanqa, awufuni enye.
YethuZZKNOWNIinqwelo zisebenzisa iteknoloji yokupholisa ekumgangatho ophezulu, exineneyo kakhulu kunye neteknoloji ye-eutectic smart-cooling. Uyiqhoboshela nje inqwelo kwisixhobo sombane esisemgangathweni kwigaraji yakho ngobusuku. Izinto zokupholisa zangaphakathi ziqina ziqine. Xa uyikhupha ngentsasa elandelayo, isikhenkcezisi siya kubamba ngokuzimeleyo ubushushu obugqibeleleyo, obunokuxutywa (phakathi kwe-$-16 ^circ ext{C}$ kunye ne-$-18^circ ext{C}$)Iiyure ezisi-8 ukuya kwezili-12 zingasebenzi ngokupheleleyo, nakubushushu obuthe ngqo behlobo.
Makhe sijonge amanani angawo. Enye yezona zinto zilungileyo malunga nemodeli yeshishini lokutyhala inqwelo-mafutha kukuba umphezulu wakho uphantsi kakhulu. Awuhlawuli i-inshorensi yemoto, irhafu yendlela, oomatshini ababiza imali eninzi, okanye amawaka eeuro kumafutha edizili.
Nalu ulwahlulo oluyinyani lwenkunzi yakho yokuqala yonyaka wokuqala esekwe kwimodeli yokuthengisa ezitalatweni eqhelekileyo yaseYurophu:
| Udidi lweendleko | Iindleko eziqikelelweyo (Unyaka woku-1 wokuQalisa) | Ukuphindaphinda |
| ZZKNOWN Premium Cart | € 3,500 - € 5,500 | Ixesha elinye |
| ILayisenisi yokuRhweba ezitalatweni zasekuhlaleni | €200 - €600 | Qho ngonyaka |
| Isiqinisekiso soCoceko lokutya | €50 - €150 | Ixesha elinye |
| Uluhlu lwempahla yokuqala (iGelato, iiCones, amacephe) | €400 - €800 | Ngenyanga |
| I-Inshurensi yeTyala loLuntu | €200 - €400 | Qho ngonyaka |
| Intengiso (ILogo, iiyunifomu, iintengiso zasekuhlaleni) | €300 | Ixesha elinye |
| Itotali eqikelelweyo yokuQalisa inkunzi | €4,650 - €7,750 | - |
Masenze izibalo zolonwabo. Masithi i-avareji yeendleko zakho zokuvelisa icone yewaffle ekumgangatho ophezulu ephindwe kabini (kubandakanya izithako, i-napkin, kunye necephe) ijikelezile.€0.60. Kwiidolophu ezininzi zaseNtshona Yurophu, ungathengisa ngokulula loo cone yobugcisa yeprimiyamu€4.00. Oko kukushiya unengeniso enkulu ye gross€3.40 nge scoop nganye.
Uluhlu lokuHlola lweMathematika:
Umndilili weentengiso zemihla ngemihla ngempelaveki enelanga:I-150 ye-scoops
Ingeniso yonke imihla: 150 × € 4.00 =€600
Inzuzo yemihla ngemihla: 150 × € 3.40 =€510
Isigwebo:Ukuba usebenza rhoqo ngeempelaveki ezinelanga, unokuphinda ulufumane ngokupheleleyo utyalo-mali lwakho lokuqala ngaphakathiIintsuku ezili-10 ukuya kwezili-15 zokusebenza.Yonke into emva koko yinzuzo emsulwa kwiakhawunti yakho yebhanki.
Ibali eliyiNyaniso elivela kuVimba woNxibelelwano lweQela lethu:
Kumaxesha ambalwa adlulileyo, besisebenza nomxhasi ogama linguSophia eMunich, eJamani. USophia uthenge into entle kakhulu, ikhrimu kunye negolideZZKNOWNinqwelo yokutyhalela. Wayila isicwangciso soshishino esigxile ngokupheleleyo kwiintengiso zasesitalatweni eziphezulu. Nangona kunjalo, ibhunga ledolophu yakhe lalicotha ngokumangalisayo ekukhupheni amaphepha-mvume okuthengisa esitratweni, kwaye waphoswa yinyanga yonke kaMeyi elinde amaphepha.
USophia akazange othuke. Ulungelelanise isicwangciso sakhe seshishini kwaye wenza i-pivot yobuchule enkulu:Private Event Catering.
Ufake iifoto ezintle zenqwelo yakhe kwi-Instagram kwaye wafikelela kubaququzeleli bomtshato basekhaya, iipaki zeshishini leshishini, kunye nokuthengisa iimoto zodidi oluphezulu. Wanikezela ngepakethi enexabiso elithe tyaba: €600 kwiiyure ezi-2 ze-ayisikrimu engenamkhawulo ukuya kwiindwendwe ezili-100. Ngenxa yokuba imicimbi yepropathi yabucalaawufuni mvume yesitalato sesixeko, waqalisa utyando ngoko nangoko. Ngo-Agasti, wayesele ebhukishwe ngokupheleleyo kwimpelaveki nganye kwimitshato yodidi oluphezulu kunye namatheko eenkampani, efumana imali eninzi ngeeyure ezimbini kunokuba ebenokuma ekoneni yesitrato imini yonke. Wabona ukuba ukuguquguquka kukubetha kwentliziyo yesicwangciso soshishino esinempumelelo.
Abathengi baseYurophu baphucukile kakhulu. Abafuni nje ukutya; bafuna inyani, amava abonakalayo. Inqwelo yakho ngokwayo sesona sixhobo sakho sinamandla sokuthengisa.
Yamkela i-"Insta-Identity":Gcina inqwelo yakho icocekile ngokugqibeleleyo. Yinxibe ngeseyile entle enemigca eseyile iawn, ibhodi echwetheziweyo okanye ebhalwe ngesandla, kunye neentyatyambo ezintsha. Xa ukuseta kwakho kubonakala kukuhle, abathengi ngokwemvelo baya kuthatha iifoto zeecones zabo ze-ayisikrimu kunye nenqwelo yakho ngasemva kwaye bazithumele kumajelo asekuhlaleni-bakunika ukuthengisa simahla.
Gcina iMenyu yakho iQiniwe kwaye iPremiyamu:Ungazami ukunikezela ngama-30 eencasa ezenziweyo ezahlukeneyo. Unamathele kuI-6 ukuya kwi-8 ekhethekileyo, iinketho ezikumgangatho ophezulu. Bandakanya iintandokazi ezine zakudala (ezifana neMadagascar Vanilla, iChocolate eNzulu, iPistachio eRostiweyo, kunye neCaramel yeTyuwa yoLwandle), izinto ezimbini ezijikelezayo zonyaka (ezifana neLavender Honey okanye iFig eSpiced), kunye ne-sorbet yevegan engenazo zobisi ukujongana nemikhwa yangoku yokutya.
Hayi. Ngelixa awufuni ukubhaliswa kwesithuthi okanye i-COC yemoto entsonkothileyo kwinqwelo engeyomoto, usafuna imvume yokuqhuba ishishini lorhwebo kumhlaba kawonke-wonke. Kufuneka ufake isicelo se-aIlayisensi yoMrhwebi wesitalatokumasipala wakho wengingqi okanye kwibhunga lesithili. Kungenjalo, unokusebenzisana nabanini beepropathi zabucala (njengeeklabhu zaselwandle, iiyadi zamaziko okuthenga, okanye iikhefi ezivulekileyo) ukumisa kumhlaba wabo ngaphandle kokufuna imvume yesixeko.
Akunjalo. Isicwangciso soshishino esilumkileyo sihlala sibandakanya isicwangciso sokugcina imozulu. Ngenxa yokuba iinqwelo zethu ezingasebenzisi njini zikhupha umsi ongunothi kwaye zibaleka zithe cwaka, ungaziqhuba ngaphandle komthungo ngeengcango eziphindwe kabini. Ngexesha leeveki ezineemvula okanye ixesha elibandayo lasebusika, ungatshintsha ishishini lakho ngaphakathi, ulungiselele izakhiwo zeofisi yeshishini, iipaliyoni zokubonisa urhwebo lwangaphakathi, iimarike zeeholide, kunye neendawo zomtshato.
Kumazwe amaninzi aseYurophu, amasebe ezempilo aya kufuna isiseko sakho somsebenzi (apho uhlamba khona izixhobo zakho kunye nokugcina uluhlu lwakho lwempahla) ukuhlangabezana nemigangatho esisiseko yokhuseleko lokutya. Abathengisi abaninzi beselula abakrelekrele baqala ngokurenta indawo kwikhitshi lentengiso yasekhaya ngexesha labo lokusebenza, okanye basebenzisane nevenkile yepastry okanye ikhefi yobisi ukuze basebenzise iindawo zabo eziqinisekisiweyo ngomrhumo omncinci wenyanga.
Le yingongoma ebalulekileyo kubahloli bezempilo! Ukuphumelela uphicotho lwakho lwezempilo ngemibala ephaphazelayo, konkeZZKNOWNiinqwelo zingenziwa ngokwezifiso kunye nenkqubo ye-sink edibeneyo, ezimeleyo ngokupheleleyo. Olu cwangciso lubonisa impompo yamanzi esebenza ngebhetri yangaphakathi, itanki yamanzi ahlaziyekileyo, itanki yamanzi amdaka, kunye ne-heater yamanzi edibeneyo edibeneyo, eqinisekisa ukuba unamanzi ashushu okuhlamba izandla zakho ngokufunwa naphi na kwisitrato.
Ukubhala iisicwangciso soshishino lwenqwelo ye-ayisikrimuakuthethi ukuba udinga isidanga kwimali yeshishini okanye intaba yenkunzi. Ngokukhetha i-classic, i-nimble, i-push-cart engeyiyo-motorized, unqumla i-tape ebomvu elawulayo emisa uninzi lwamashishini kwiindlela zabo. Ugcina amawaka ee-Euro ekuthotyelweni kwemoto, susa iindleko zamafutha, kwaye ufumane inkululeko yokugqibela yokuthatha ishishini lakho kanye apho ikhoyo inzuzo.
Ngaba unemibuzo malunga nokuba yeyiphi isayizi yenqwelo elunge kakhulu kwisicwangciso sakho seshishini, okanye ufuna ikopi-uncamathelise amaxwebhu esiqinisekiso se-CE ukuze uncamathele kwisicelo semvume yebhunga lengingqi yakho?
Shiya uluvo ngezantsi, okanye thumela iqela lethu elinobubele aphaZZKNOWNumyalezo othe ngqo. Masisebenze kunye njengabahlobo, jonga phezu kwezimvo zakho, kwaye wenze ishishini lamaphupha akho liqhube kakuhle libe yinyani!