Nigute washyiraho ibiciro byunguka kuri menu yimodoka yawe: UBUYOBOZI BW'INTAMBWE
Ibiciro Byibiciro byawe Ibikubiyemo Byiza birakomeye Kuringaniza inyungu, kunyurwa kwabakiriya, no guhatana. Dore uburyo bwo gutwarwa amakuru kugirango bugufashe kumenya ibiciro byiburyo mugihe cyo kubara ibiciro, imigendekere yisoko, hamwe na psychologiya yabakiriya.
Tangira usobanukiwe neza icyo gisaba gukora buri kintu, harimo:
Ibiciro byibiciro: Igiciro kuri buri gice cya buri gice (urugero, 0.000
UMURIMO: Umushahara w'isaha yo kwitegura na serivisi (urugero, 15 / isaha2Umugera = 15 / Isaha2hours kuri burger 20).
Hejuru: lisansi, yemereye, kubungabunga trailer, na ibikorwa.
Imyanda: ikintu muri 5-10% kubikoresho byangiritse cyangwa bidahujwe.
Urugero:
Igiciro cyo gukora burger 1:
Patty: $ 0.80
Bun: $ 0.20
Gukwirakwiza: $ 0.30
Umurimo: $ 1.50
Hejuru: $ 0.70
Igiciro cyose: $ 3.50
Intego ya 25-35% ibiciro byibiribwa (inganda zinganda zamamyo yibiribwa). Koresha iyi formula:
Ibiciro bya menu = Ingredient CouppyFood Ikiguzi Ijanisha = Ibiciro byibiciro byimodokaUrugero:
Niba biruki zawe zagura $ 1.30 kandi ugamije igiciro cya 30%:
Gisesengura amakamyo hafi ya bisi na resitora hamwe na menu. Kurugero:
| Ikintu | Igiciro cyawe | Igiciro cy'abanywanyi | Igiciro cyawe |
|---|---|---|---|
| Burger | $3.50 | 6.50-7.50 | $6.95 |
| Ifiriti | $0.80 | 3.00-4.00 | $3.50 |
| Ikinyobwa cyubusa | $1.20 | 5.00-6.00 | $5.50 |
Porogaramu ya Pro: Kwishyuza 10-15% munsi ya amatafari-na-moteri ya minisiteri (hejuru yawe iri hasi).
Igiciro cyiza: Ibiciro byanyuma hamwe na .95 cyangwa .99 (6.95vs.6.95vs.7.00).
Combo yamamaza: Bundle Ibintu Byinshi (urugero, burger + ifiriti + ibinyobwa = 12VS.1VS.14 à la carte).
Inganda: Shira ikintu cyambere (urugero, a 9GourmetBurger) Tomakenestard9Gourmetburger) Gutera amake.
Byemeza ibiciro byinshi ushimangira:
Ibikoresho bya Premium: "Imyanda yagaburiwe n'inka z'inka" cyangwa "imboga ya kama."
Amahirwe: Umuvuduko wa serivisi mubyabaye cyangwa ahantu hihariye (urugero, mu mugezi).
FLOVERORS: "Gutsindika ibihembo BBQ isosi" cyangwa "inzu yakozwe mu nzu."
Kwiga Ikibazo:
Ikamyo ya Taco muri Austin irenze 4.50 / taco (vsxPettors'4.50 ( (
Kurikirana amakuru: Koresha sisitemu yawe ya Pos kugirango umenye abagurisha ba mbere nabadaco.
Koresha igihe ntarengwa (Ltos): Ikizamini Ibiciro Byinshi Mubintu bishya (E.G., "Amafiriti ya Truffle: $ 5.50"
Ibihe byahinduwe: kuzamura ibiciro mugihe cyakerarugendo rwa peak cyangwa umanure mugihe cyimbeho kugirango ukurura leta.
| Ibikubiyemo | Igiciro | Igiciro cyiza | Inyandiko |
|---|---|---|---|
| Margin-margin | $1.50 | $5.50+ | Ikawa, ifiriti, soda (umurimo muto) |
| Kuringaniza-margin | $3.00 | 7.50-9.00 | Burger, tacos, ibikombe |
| Margin-margin | $4.50 | $10.00+ | Ibintu byihariye (Lobster Rolls) |
Itegeko rya Thumb: 60-70% ya menu yawe igomba kuba ibintu byinshi-byinshi byo guhagarika-marigi-margin-plaster.
Hindura ibiciro muminsi mikuru cyangwa ibyabaye aho abakiriya biteze kwishyura byinshi:
Ongeraho 10-20% kubiciro bisanzwe mubintu byinshi-.
Tanga ibintu "ibirori-byihariye" (urugero, na Nachos yapakiye kumadorari 8.50) kugirango yinjize byinshi.
Urupapuro rwerekana amashusho: Google Impapuro za Google zirabarwa.
Umwanya wa Phere: kare cyangwa toast mu buryo bwikora ibiciro no gutanga ibiciro.
Porogaramu y'ibiciro iyoboye: Gubera 'kwiyongera kw'ibiciro by'ibishyimbo.
Audit ingirakamaro igura buri kwezi (ibiciro bitanga ihindagurika).
Kurikirana umutozani mugihembwe.
Abakiriya bakora ubushakashatsi: "Ni ikihe giciro gikwiye kuri [ikintu]?"
Kuzenguruka ibihe byigihembwe buri mwaka kugirango uhengure ibiciro byoroshye.
Muguhuza ibiciro transparency, Ikimenyetso cyibikorwa, hamwe na psychologiya zabakiriya, uzubaka menu yombi yunguka kandi ikunzwe.
Wibuke: uduce duto (urugero, kuzamura igiciro na $ 0.50) birashobora kuzamura amafaranga yumwaka utabanje kwitandukanya nabakiriya.
