Ibitekerezo 10 byiza bya Acai Igikombe Ibitekerezo bigurisha byihuse

Imiyoborere-Isi Yukuri kuri acai ibikombe byibitekerezo Byukuri bigurisha kugurisha (Ntabwo bigaragara neza)

Niba warigeze guhagarara imbere ya café yo ku mucanga, akabari ka silie, cyangwa romoruki y'ibiryo mugitondo gishyushye, birashoboka ko wabibonye:

Umurongo muremure w'abakiriya utumiza ikintu gikonje, gifite amabara, kandi "gisa neza" mukibindi.

Nibyoaçaí ibikombe byubucuruzi mubikorwa-Kandi bucece ni kimwe mubyiciro byunguka byihuse-byokurya bisanzwe mumwanya mwiza.

Ariko dore ikibazo nyacyo abaguzi kwisi babaza mbere yo gutangiza:

Nibihe bitekerezo bya acai menu yibitekerezo bigurishwa byihuse-kandi nizihe zisa neza kuri Instagram ariko ntizimure kubarura?

Reka tubice muburyo nyabwo, bufatika. Nta fluff. Gusa ikora mubikorwa byukuri byimodoka na café.

Kuri ZZKNOWN, twakoranye nabakiriya bisi twubaka ibimodoka bya silie na acai kubikombe byinyanja, uturere twimyororokere, hamwe nimijyi iremereye ubukerarugendo. Ikintu kimwe gihamye ahantu hose:

Ibikubiyemo bihitamo niba urwana… cyangwa ucapisha amafaranga.

Impamvu Acai Igikombe Ibitekerezo Byingenzi Kurenza Abantu Batekereza

Benshi mubatangiye bakeka ko gutsinda biterwa na:

• Kwamamaza
• Aho biherereye
• Ibikoresho

Ariko abakoresha inararibonye bazi ukuri:

Ibikubiyemo ni moteri yawe yo kugurisha.

Intege nke = gutinda gutumiza, abakiriya bayobewe, ubucuruzi buke busubiramo.
Ibikomeye bikomeye = ibyemezo byihuse, ibicuruzwa byinshi, inyungu ihamye.

Niki gituma ibikombe bya acai bikomera cyane?

• Agaciro keza k'ubuzima
• Kwishyiriraho ibicuruzwa (hejuru cyane yo hejuru)
• Gukundwa cyane
• Guhindura ibiciro byoroshye

Inganda zamakuru zerekana ibintu byiza hamwe nibikombe bishobora kugera:

• 60% –75% byuzuye mumwanya wimisozi
• Impuzandengo y'itike hagati$ 9– $ 15 kuri buri gikombemu mijyi yo ku nkombe z'Amerika

Niyo mpamvu ubucuruzi bwa acai ibikombe biturika muri:

• California
• Florida
• Australiya
• Espanye
• Uturere twa Bali nubukerarugendo kwisi yose

Niki Cyakora Gutsindira Acai Igikombe Ibitekerezo?

Mbere yo gusimbuka mubitekerezo 10 byiza, reka dusobanure amategeko.

Ibikombe byiza bya acai bigomba gusubiza ibibazo 3:

1. Abakiriya barashobora kubyumva mumasegonda 3?

Niba bashidikanya → ntibategeka.

2. Birashobora gukorwa mumasegonda 90?

Umuvuduko = inyungu.

3. Irashobora kugurishwa muburyo bugaragara mbere yo kuvugwa?

Abantu babanza kurya n'amaso yabo.

Ibitekerezo 10 byiza bya Acai Igikombe Ibitekerezo bigurisha byihuse

Reka tujye mubikorwa byukuri bya menu ikora mubucuruzi nyabwo.

1. Igikombe Cyambere "Umwimerere wa Berezile" Igikombe

Kuki buri gihe bigurishwa?

Kuberako ubworoherane butsinda.

Ibigize:

• Acai base
• Umuneke
• Granola
• Strawberry
• Ubuki butonyanga

Impamvu ikora:

• Umwirondoro umenyereye
• Umunaniro muke
• Igihe cyo gukora vuba

Ngiyo "ibicuruzwa byinjira-murwego" - gahunda yumuryango.

2. Igikombe cya Tropical Paradise

Kuki ba mukerarugendo babikunda?

Kuberako wumva ari ibiruhuko mu gikombe.

Ibigize:

• Umwembe
• Inanasi
• Ibiryo bya cocout
• Acai base
• Imbuto za Chia

Kugurisha psychologiya:

Iki gikombe kigurisha “uburambe,” ntabwo ari ibiryo.

Byuzuye kuri:

• Trailer
• Ahantu ho kuruhukira
• Iminsi mikuru

3. Igikombe cya poroteyine

Ninde wabitegetse?

Abakinnyi ba siporo, abakinnyi, ninzobere mu buzima.

Ibigize:

• Acai base
• Amavuta y'ibishyimbo
• Protein granola
• Umuneke
• Kuzamura poroteyine cyangwa ibimera

Impamvu igurisha vuba:

• Guhuza ubuzima bwiza
• Ubushobozi bwo hejuru cyane (+ $ 2– $ 4 wongeyeho)
• Gusubiramo cyane abakiriya

4. Igikombe cyicyatsi kibisi

Kuki iyi nzira igenda?

Kuberako "disox" igurisha amarangamutima.

Ibigize:

• Epinari cyangwa kale ivanze
• Pome icyatsi
• Kiwi
• Acai
• Amazi ya cocout

Ubushishozi bw'ingenzi:

Abakiriya ntibagura ibikoresho-bagura "kumva bafite ubuzima bwiza."

5. Igikombe Cyuzuye

Kuki imiterere ifite akamaro?

Kuberako kunyurwa = gukubita + cream + uburyohe.

Ibigize:

• Imisozi
• Amavuta ya buto
• Amatsinda ya Granola
• Ibiryo bya cocout
• Acai base

Impamvu ikora:

• Kwishimira cyane
• Igiciro cyo hejuru gifite ishingiro
• Ubujurire bukomeye bwa Instagram

6. Igikombe cyumukunzi wa shokora

Shokora iremewe muri menu "nzima"?

Yego - kandi iragurisha neza cyane.

Ibigize:

• Shokora yijimye
• Cocoa nibs
• Umuneke
• Acai base
• Shokora granola

Ubushishozi bwo kugurisha:

Akenshi ni aikintu cya mbere cyinjizain Ibikubiyemo.

Kubera iki?
Kuberako ikuraho icyaha mugihe uhaza irari.

7. Abana Igikombe gishimishije

Kuki utera abana byumwihariko?

Kuberako abana batagura gusa-bigira ingaruka kubabyeyi.

Ibigize:

• Strawberry base
• Mini marshmallows
• Granola y'amabara
• Ibitoki
• Kwinezeza bishimishije (kuminjagira, imiterere yimbuto)

Ubwenge bw'ubucuruzi:

• Ahantu harehare h’amaguru = imiryango
• Byoroshye kuzamuka hamwe na toppings
• Abashoferi basubiramo gusurwa

8. Igikombe cyiza cyane

Ni ukubera iki iyi marike iri hejuru?

Kuberako abakiriya bahuza "superfood" nagaciro keza.

Ibigize:

• Acai base
• Goji berries
• Imbuto
• Ubururu
• Amavuta ya bande

Ingamba zo kugena ibiciro:

Iki gikombe kirashobora kugurwa20% –40% hejurukuruta amahitamo asanzwe.

9. Igikombe kidasanzwe

Kuki kuzenguruka ibihe?

Kuberako udushya dutwara ibinyabiziga.

Ingero zitandukanye:

• Impeshyi: imyembe + cocout
• Impeshyi: pome + cinnamoni
• Igihe cy'itumba: cacao + igitoki
• Isoko: kuvanga imbuto

Impamvu ikora:

• Komeza menu nshya
• Shishikariza gusubiramo
• Itezimbere gusangira

10. Igitekerezo cya "Wiyubake Igikombe cyawe"

Kwishyiriraho inyungu byunguka cyangwa ni akaga?

Mubyukuri nimwe mubintu byerekana cyane-niba bigenzuwe neza.

Imiterere:

• Shingiro (igiciro cyagenwe)
• Ibice 3 birimo
• Amafaranga yinyongera yishyuwe

Impamvu igurisha:

• Kugenzura umuntu
• Amatike yo hejuru ($ 12– $ 18)
• Gufata ibyemezo byihuse iyo byubatswe neza

Imbonerahamwe yo Kugereranya Imbonerahamwe

Ubushishozi Bwukuri Bwakozwe Kuva ZZKNOWN

KuriZZKNOWN, twatanzeibicuruzwa byabigenewekubucuruzi bwa acai ibikombe hirya no hino:

• Amerika
• Uturere two muri Australiya
• Imijyi yubukerarugendo bwiburayi

Urugero rumwe nyarwo:

Umukiriya muri Californiya yatangije a3.5m acai yamashanyarazihafi yinzira yo kwiruka.

Iminsi 60 yabo ya mbere:

• Impuzandengo yo kugurisha buri munsi: $ 900– $ 1.500
• Icyumweru cyo kugurisha cyane: $ 2000 +
• Ikintu cyagurishijwe cyane: Igikombe cyumukunzi wa shokora
• Inyungu y'inyungu: ~ 55%

Ni iki cyatumye bigenda neza?

Ntabwo ari romoruki gusa, ariko:

• Ibikubiyemo 6 byoroshye
• Imiterere yiteraniro ryihuse
• Kwamamaza cyane
• Ahantu hateganijwe hafi yimbaga nyamwinshi

Amakosa asanzwe muri Acai Igikombe Ibishushanyo

1. Ibintu byinshi cyane

Amahitamo menshi = ibyemezo bitinda = kugurisha hasi.

2. Nta nzego zikurikirana

Igikombe cyose kigomba kugira “intangiriro,” “premium,” na “upsell”.

3. Kwirengagiza umuvuduko wa serivisi

Niba ibikombe bifata igihe kirenze iminota 2 → uhomba inyungu-yisaha.

4. Igishushanyo mbonera kigaragara

Niba abakiriya badashobora "kubibona," ntibazagura.

Impamvu ubucuruzi bwa Acai Bowl butera imbere kwisi yose

Dukurikije raporo y'ibiribwa:

• Ibikomoka ku bimera bishingiye ku bimera biriyongerahejuru ya 8% buri mwaka mumasoko yuburengerazuba
• Ibyokurya byibanda kubuzima bwihuse nibimwe mubice byiyongera cyane kwisi
• Ibyiciro byibiribwa bikoreshwa na Instagram biruta ibiryo gakondo mubice byubukerarugendo

Mu magambo yoroshye:

Abantu ntibagishaka ibiryo gusa. Bashaka ibiryo bisa nkubuzima.

Ibibazo: ibitekerezo bya acai ibikombe

1. Nibihe bitekerezo byunguka cyane acai ibikombe?

Umukunzi wa shokora, imbaraga za poroteyine, hamwe n’ibikombe bya superfood mubisanzwe bitanga intera ndende.

2. Ibintu bingahe bigomba kuba bifite menu ya acai?

Urwego rwiza:Ibintu by'ingenzi 5-9. Ibirenze ibyo bidindiza ibikorwa.

3. Ibikombe bya acai nubucuruzi bwiza kubatwara ibiryo?

Yego - cyane cyane ku mucanga, ahantu heza, no mu bukerarugendo. Bahuza intera ndende na serivisi yihuse.

4. Inyungu mpuzandengo ni izihe?

Mubisanzwe45% –65%, ukurikije ibikoresho byo gushakisha no gufata ingamba.

5. Ni irihe kosa rikomeye abatangiye gukora?

Kurenza urugero kuri menu aho guhitamo umuvuduko no gusobanuka.

Ibitekerezo Byanyuma: Mubyukuri Niki Cyakora Intsinzi ya Acai Igikombe?

Nyuma yo gukorana nabakiriya ba trailer yisi yose kuriZZKNOWN, ukuri kumwe kurahuye:

Intsinzi ntabwo ari ukugira menu irema cyane. Nukugira ikintu gisobanutse neza.

Ibitekerezo byiza bya acai ibikombe nibitekerezo:

• Biroroshye
• Byihuse gukora
• Amarangamutima
• Byoroshye gupima

Niba menu yawe igenzura utwo dusanduku, ntugurisha gusa ibikombe-wubaka sisitemu yinyungu isubirwamo.